DreamCo Design has brought you a list of tips and general advice to consider while thinking about having a transportation web design solution developed.
1. Make the Important Stuff Obvious
Within a matter of a few seconds a visitor needs to know who you are, where you work, what you offer, and how to get in touch with you. Just remember to make the focal points obvious. Often times transportation sites are made in a way that makes them look very busy. Your main tagline or service should be very obvious and should be supported with a nice picture or video. Your contact information should always be present somewhere towards the top of the page. Just be sure to set the hook on your visitors by following these basic concepts.
2. Utilize High Quality Content
High quality photos and text help captivate visitors and thus, keep them on your website. There is nothing better than using your own photos whenever possible. When you can, snap high quality pictures of your team, facility, trucks, or operation in general. Our company can help you fill in the blanks with high quality stock photography but using your own material is always best.
3. Treat the Website Like an Investment
Do not think you can use one of those do-it-yourself solutions offered by the big box hosting companies and be successful. Those solutions, as well as the one-size-fits-all options offered by some website companies will never get the job done if you are serious about success. You need to invest your time and some money into having your website developed professionally. Like any investment, you also need to keep up on it. Marketing the site and keeping the content up to date are great ways to help make sure the website pays off for you in the long run, making it a positive return on investment.
4. Make sure the Website is Mobile Friendly
With more and more people unplugging these days, being mobile friendly has never been more important. When having your website created, make sure it will look great on phones, tablets, and other mobile devices. Our transportation web design company often develops websites responsively, allowing your site to re-render and look great no matter what device it is being viewed from.
5. Take the Time to Craft Well Written Content
Good content will not only help keep people on your site, it will also have additional benefits like offerng better service to your customers and increasing the amount of traffic you get because of the search engine optimization benefits good content can provide. Be sure to use key phrases within the text that you believe people will search for. These types of small things can lead to big differences in the website's overall success.
Looking for more tips? Have questions? Contact our transportation web design company today to learn more about what we can do for your business. Thank you for considering our team.
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