DreamCo Design offers professional search engine optimization services that help you maximize your organic search results. We develop original content, obtain links, expand web presences, and more, with our custom search engine optimization plans. Call 1-866-572-3434 or email us today to discuss your optimization plan with our team.
Learn more about the SEO options we can provide you.
Content Development »Learn more about our other marketing services.
Let's Go!SEO basically comes down to relevance and reliability. Relevance involves the website's content and how your visitors and the major search engines view your site as compared to what was searched for. Reliability involves stability, domain age, trust, and 3rd party references (in the form of links). This seo pie chart represents estimations on what is taken into consideration as it relates to a website's rank.
The actual content that appears on your website is very important. Your text should contain the important key words and phrases that represent you and what you believe people will search for. The more often the terms are used, (without being abusive which is known as "keyword stuffing") the better.
The more one way links that point to you from third party websites, the better. The higher quality the website is that has a link that points at your website, the better.
Never pay for mass-link services or participate in manipulative SEO link programs. Search engines consider true, one way links to be one of the most important elements in determining a website's reliability. Anchor links (links containing the phrase of imporance) are always best.
Bounce rate is the rate of people that open up the website and just leave or close out the website without doing anything else. In most cases, this is bad. It varies from industry to industry and the lower the bounce rate, the better.
Search engines review this data to help them determine what users feel is most relevant.
Much like bounce rate, search engines review how long the average viewer remains on a website or on any one particular page. The longer the average visit, the better the website is typically doing as it typically means the user found the information to be relevant.
Meta data has changed quite a bit over the years. Meta-keywords are not used to help determine rankings at all. Meta descriptions help relay to the user what the page is for within search results and such (so they help indirectly) however meta-title-tags still hold value.
Your meta title tags are found within the website's code and should be unique to each page, clearly stating what the page is for. Typically, the most important phrase or keyword you want to emphasize can be listed in the title tag.
Putting up a website is faster and easier now than ever before. With websites seemingly flying up in record numbers, search engines look at how old the domain is and how stable the website is in order to help determine reliability.
Essentially, the search engines want to trust the results they provide users will have some sticking power. Thus, domain age and how long a domain is registered for has some SEO value.
Heading tags are in place to help point out what is important on a page. Typically, their design on a page is a larger or bolder font. Search engines like to see H1 and H2 tags especially that match what is important on a page.
A site with properly handled heading tags is typically more user friendly to the visitor as well as it tells them where to look and what they should expect to be reading about. Think of these like the chapter titles to a book.
While links from external sites are most important, internal links also can help. Internal links (links to other pages from within your website) can help the search engine determine what is most important on your site.
Internal links can be text links within your content as well as part of the standard link structure on your website.
SEO related files are thinks like a robots.txt file (which allows search engines and other bots to crawl and index your website) as well as sitemaps (which document in list format all of the links that are on your website). These things basically make it easier for a search engine to index a website.
If possible, having the keyword itself as part of the URL is always great. While this does not have a direct influence on search results, it can have an indirect one. For example, if you sold apples, someone may like seeing the URL in the search results say something like "organic-appless.com" as compared to something like "smithandsoncompany.com".
Additionally, having a URL be SEO friendly can also assist you in other areas such as internal links. For example, a page labeled "mywebsite.com/apples.php" is better than "mywebsite.com/?=234234238432hdfjdhf" or some other strange text link.
While there is no direct evidence that any major search engine utilizes any specific compliance tool, it is always a best practice to ensure that:
The indirect results are better bounce rates, better average time spent on the page, and so on. Therefore, these best-coding-practices help your overall SEO score.
DreamCo Design puts together professional search engine optimization plans designed just for your business. We optimize a wide variety of websites and always keep ROI in mind. Use our seo services links to learn more about some of the specific things we do to help bolster SEO results.
Want to speak to one of our marketing consultants so we can put together a plan made just for you? Call 1-866-572-3434 or email us today to learn more. Thank you for considering DreamCo Design.
Each and every search engine optimization plan our team puts together is crafted specifically for the business we are working with. Our plans range from less than $100.00 per month to more than $2,000.00 per month as it always depends on what the need is. Explore our services, plans, and pricing using the menu above.