Are you a salon or spa that is considering having a new website built? Below are some tips and information you may find helpful.
1. Make Sure You Go Mobile
If you are thinking about developing a new website for your salon or spa you should make sure the new site is going to be mobile friendly. More and more people use smartphones and tablets and you need to make sure your website looks great on these devices too. Our salon / spa web design solutions are always mobile friendly and are typically built responsively, meaning they will render nicely on these device types as well.
2. Make sure the Website Looks Pretty
This is an industry where looks matter. If the website does not look attractive, visitors may not get the emotional connection they need in order to build a relationship with your company. Your website should feature your logo and branding in a way that really makes it stand out. Additionally, your photos, use of color, and the design in general should all represent your business in a beautiful way. Our spa web design company can help you get the very most out of your salon / spa website.
3. List Pricing Online Whenever Possible
Analytics has proven that when available, a pricing page in this industry is clicked onto more than just about anything else. We suggest that you consider putting your price details beside each and every service that you end up listing on your website. This will help people make booking decisions and also give them some answers to questions they may otherwise be fearful to ask.
4. Treat the Website Like an Investment
Do not just have a website built that you walk away from. You should expect to have to continue to market the website once it has been built. Part of being successful online is how good the website is but the other part is how well it is marketed. Our team can help you do both.
5. Use High Quality Photos
The better the photos are, the better the website will end up looking. Our team can help you with great looking stock photos and in some cases we can even assist with professional picture taking. With that said, it is just important that you remember that high quality, original photos are always best.
6. Spend Time Writing Up High Quality Content
You know your business better than anyone. If you spend time to write out your story and explain your services you will be able to better captivate your visitors. Additionally, good content will also assist you with how you rank in the search engines, thus providing additional benefits people often do not think about.
To get more tips or to get started on your project please give us a call or send us an email today. Thank you for considering our team. We look forward to working with you.
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