As you go about having an educational website built there is something that you should keep in mind. Who is going to do the SEO work? SEO stands for search engine optimization, which basically refers to a websites ability to be found by major search engines. This is one of the most important aspects that you need to discuss with your web design company. Ask them if they offer it and what the pricing is for it. No matter what, you need to have SEO work done on your educational website so that you can be seen. Although educational websites run a little differently and they are not out there to make any money it is still important that you are found when someone is searching for you.

A college’s website would be a different story though. If you think about someone searching for a college located in North Carolina, they might enter the key words, “Colleges in North Carolina”. This is where, with the proper SEO techniques, your educational website should appear at least in the first couple pages if you have good SEO work. Although it is very difficult to promise anyone that they will be on the first page of results it is generally an achievement if your website can be found there. When searching with more specific terms, your website should come up right away. For example, using the name of your school should bring you up as most likely the first result on a search engine.

Without SEO you’re bound to almost never be found. You won’t even come up on search engine results and there will be frustration and panic that ensues. Although you may think that you can get away without having SEO work done on your educational website; this is false and you really can’t go without it. So keep in mind when your having your educational website built that you ask about search engine optimization and what it can do for your site. For more information on educational web design check us out at DreamCo Design – Educational Web Design. For more information on other types of web design take a look at DreamCo Design – Web Design.