Keywords, keywords, keywords. If you want to be found on the Internet keywords should be your best friend, your closest compadre, your aimgo.There are a few different things you can do with these bad boys to make you website easily found by search engines. But first before we get to where to put them and all that, you have to pick your keywords first! What is your website about? What services or information do you offer? An easy way to think about it is, what words do you use on the phone the most when talking about your business or website? These are your keywords. When someone thinks about you, these are the words that they describe you by.

       So now you have your keywords. Which keep in mind, you should probably have a few, maybe around three or four. Now placement is the next step. Placing your keywords around your site is an art. Not only because there are so many rules from the search engine companies about it, but because you don’t want to sound too commercial either. Trying to be personable is the best way to win customers. To optimize your search engine position the best place to have your keywords is at the top of your web-page. This means your title tags, meta-tags, headings, graphic images and anywhere else suitable in the coding of the site. If you don’t know how to go about doing this chance are that you have a web designer doing your sight for you. If this is the case, make sure to express to you designer how important it is that he put your keywords in the areas I mentioned.

       The content of your website also helps in the standing of your website. When writing the content for your website you should think about strategically placing your keywords throughout your text where applicable. You should not, however, put your keywords in too frequently. If this happens it is known as “spamming the index” and you could be penalized by the major search engines for it. This means possible black-listing of your website. So don’t even think about it.

       This is the basics of keywording your site. It’s a great strategy for website marketing that is sure to help you be found by search engines. If you want to know more about website marketing go to DreamCo Design - Marketing. Want to learn about web design? Visit us at DreamCo Design - Web Design.

Categories: Web Design Tips, Web Design-Catagories, Website Marketing