Educational Web Design: Search Engine Optimization
January 30, 2008 8:45 am         As you go about having an educational website built there is something that you should keep in mind. Who is going to do the SEO work? 
SEO stands for search engine optimization, which basically refers to a websites ability to be found by major search engines. This is one of the most important aspects that you need to discuss with your web design company. Ask them if they offer it and what the pricing is for it. No matter what, you need to have SEO work done on your educational website so that you can be seen. Although educational websites run a little differently and they are not out there to make any money it is still important that you are found when someone is searching for you.
         A college’s website would be a different story though. If you think about someone searching for a college located in North Carolina, they might
 enter the key words, “Colleges in North Carolina”. This is where, with the proper SEO techniques, your educational website should appear at least in the first couple pages if you have good SEO work. Although it is very difficult to promise anyone that they will be on the first page of results it is generally an achievement if your website can be found there. When searching with more specific terms, your website should come up right away. For example, using the name of your school should bring you up as most likely the first result on a search engine.
         Without SEO you’re bound to almost never be found. You won’t even come up on search engine results and there will be frustration and panic that ensues. Although you may think that you can get away without having SEO work done on your educational website; this is false and you really can’t go without it. So keep in mind when your having your educational website built that you ask about search engine optimization and what it can do for your site. For more information on educational web design check us out at DreamCo Design - Educational Web Design. For more information on other types of web design take a look at DreamCo Design - Web Design.
designing an educational website even though it doesn’t look glamorous or flashy. Most educational websites look very plain yet very professional. There is a large part of educational web design that I haven’t covered yet and that is, who is going to do it? This is a very important question because it should involve a certain level of trust with the web designer you choose. This is because they have complete control over what they do to your website and there are a lot of dangers out there in the world of web design.
result is amateur looking and may not function correctly. You can’t really blame the web designer/developer that you chose because you get what you pay for. The second thing that you should think about is whether to choose a freelancer to do your work or a web design company. There are some major differences with these two options. One of the differences is that with a web design company there comes a level of professionalism and trust that you may not feel with a freelancer. Because a freelancer is just one person working on (most likely) multiple jobs at a time, usually at home, you don’t really know anything about them. A 
web design company will have history and it takes time and effort to build a business so you know they are serious about it.
included in one. There are many different people that use educational websites everyday. There are a lot of things that go into building an educational website. You have to think a lot about the design and how you are wanting the school to be portrayed. Educational websites are usually very plain and without a lot of color. They are also very professional looking, which is good because that is what is expected. When starting to build an educational website you have to be prepared to invest in it.
had their websites for a long time and have kept them the same throughout their existence. This is usually the case. Although most of these websites have already been developed there is still room for improvement, especially as we move forward with technology. This is always a good investment for the school to make, updating their website, because it shows students and parents that the school really does care about the information being given out by their institution.
about how it should be kept pretty plain and professional looking. I’ve also mentioned who would benefit from having an educational website dedicated to a school. There are two main people that are going to be looking at an educational website. One being the parents and this is for when the student is too young to think about anything other than what 4×4 is. It’s sixteen. The other is for the students; this is usually and in most cases college websites.
the student who looks around at what schools they would like to attend. There should therefore be some good information presented to the student right away. College websites are usually put together a little better than most primary school websites. This is for a couple of reasons. One being that colleges make a lot more money as far as tuition and fees go than other schools. Also because college is a very important time in a students life. It is where you get the degree you’ll be using for the rest of your life. There is a lot of pressure that comes along with college and students want
to find the perfect college for them. This is why an educational website on this level is built to impress.
learn on an educational website. It’s better for everyone if a school has a well-built and organized website that informs parents, students, and whoever else about anything and everything that they could possibly want. There are many different schools across the nation and, equally so, there are many websites out there for them. There is a difference between educational websites and a regularly functioning websites. That difference being that educational/school websites aren’t trying to draw people in with the design of the website.
there is no reason for it to be all bells and whistles. The site is purely educational and is only used for such. Most people (parents especially) would be concerned if a school’s website was flashy and full of animation. An educational website should be straightforward, informational, and professional. This is why most educational websites you see are very plain and without much color. This is how it should be because it portrays the school in a professional manner and that is exactly how you should look if you’re dealing with people’s kids everyday. Do I think they should all look the same? Probably no, but how different can you make websites from one another when your using the plainest colors and text?
some educational websites that throw some color in there or have some images blasting and breaking up all those walls of text. Ka-Plooey! I like it. Without something eye-catching on the pages I really do feel like I’m in school and reading up on this educational website is like homework that I really don’t want to do. For more information on educational web design check us out at 
